The New Age of MOM
Mothers are Valuable
When it comes to the kind of “work” that moms do– be it housework, childcare, or business — moms are no longer being dismissed or devalued as they were in previous generations. With an increase in mom-owned businesses and the success of business women who have made a point of making their family a top priority, America is beginning support moms in practice rather than just in theory.
Mothers are Growing the Economy
Moms are the #1 consumer demographic and are leading the race in the digital space as the top influencers in social media…tipping the scales in favor of maternal empowerment. Today’s flexible, networked, product-recommended driven entrepreneurial culture is run by the “Mom Mafia”. Want advice on the best handyman in town? The neighborhood’s hottest hangout? The latest and greatest new baby gadget? Ask any mom. Moms ALWAYS give the best word-of-mouth advertising.
Mothers are Natural Innovators
In most of the cases, most million dollar mom-inventions are derived from a moment of mommy-frustration. A work-at-home mom is born from the motivation to earn an income while being a caretaker. Mompreneurship has become the solution to a double income society that has not taken into account expensive childcare.
Mothers are Problem Solvers
Mompreneurship is different from the conventional definition of entrepreneurship, but has served American families and the economic climate all the same. The evolution of the “momprenuer” model has allowed women to apply basic business principles and creative growth strategies to construct an income-making framework ideal for a busy …but savvy… stay-at-home-mom.
Mother’s Have a Knack for Business
Julie Aigner-Clark, founder of Baby Einstein started from the basement of her house and exited successfully after being bought by The Walt Disney Company. Arianna Huffington, a mother of two, needed an outlet for political discussion and created a news platform that would eventually be acquired by AOL. Despite being poverty stricken and a single mother JK Rowling became one of the world’s greatest rags to riches story, authoring the bestselling Harry Potter series.
These are just a very few examples of those who have made it big, but there are many successful mompreneurs who fall in the small-sized business category — generating profit, and value for themselves, contributing towards the growing economy, generating jobs and ESPECIALLY paving the way for future mompreneurs by sharing the wisdom of their experiences.
This ‘lil Parent has your back….
Whether your ideal at-home career is Blogging, Bookkeeping or Business Consulting… there are hundreds of careers that are making decent incomes for moms who have chosen to stay at home and make family a top priority. Our MISSION is to support YOU in your at-home career endeavors as a modern parent.
On Today’s show…
You’re in for a double dose of INSPIRATION. Join us to learn from these two successful moms in two very different but super fascinating industries! Our Astrology Expert, Heidi Rose Robbins has been a professional astrologer since before she became a mom and will be guest co-hosting this week to tell us about how her chosen career has allowed her to stay flexible as a stay-at-home parent.
Also, returning to the show today is Child Psychology Expert and founder of Lunch Box Love, Judi Willard to share with us the power of positive messaging with our children, and how her business idea has given her the ability to work around her family.
Welcome back, Heidi Rose Robbins!
Heidi has been an astrologer for over 15 years. In fact, she grew up learning the zodiac with her alphabet. She has a practical, sensitive (and inspiring) approach to astrology and has a thriving world wide practice. She also offers powerful, transformative retreats for women twice a year in Ojai, California. It is her passion and commitment to speak of the depth of who we are and grow into the next outrageous blossoming of our true selves. More about Heidi—>
Welcome back, Judi Willard!
Say Please was started by life-long friends and fellow moms Judi Willard and Mary Fuller, because they were tired of seeing products being peddled for kids and adults with messages like: “My favorite accessory is my dad’s credit card”, and ‘‘Boys are stupid throw rocks at them.”
They decided to create a company with the purpose of bringing kindness and positivity into the world; which is why they began producing Lunchbox Love. Colorful, credit card sized notes with positive messages on the front and fun facts, riddles or jokes on the back of every card.
Willard, a licensed psychotherapist, and Fuller, a journalist, were able to combine their talents to come up with upbeat phrases and sentiments that, quite simply, make people feel great.
It is no longer a secret, but scientifically proven that positive thoughts and words have a positive affect on our mental and physical health.
Judi Willard was in a place in her life where she wanted to be able to work independently at a company with a greater purpose. That’s why a portion of the profits from Say Please’s products go to feeding children around the world.